SEO, or search engine optimization, is the process of maximizing the visibility of websites in search engines’ result pages. By ranking higher in the results, they generate an optimum level of relevant traffic, thus why it is called search engine optimization. It is statistically proven that the higher up a website appears on a search engine’s results page, the more traffic you are likely to receive from potential leads. In most industries, the 1st position accounts for more than 50% of all user’s clicks. With that number dropping significantly to just 10% for the 3rd position and less than 2% for the remaining positions combined.
SEO is considered a type of digital marketing that focuses specifically on driving a website higher in search results on sites such as Google, Yahoo!, and Bing. Additionally, the increased traffic you receive from being higher up in the search results will typically mean you will receive more “relevant” traffic. This improvement to the quality of leads creates a higher return on your marketing investment.
If you’re ready to start making your marketing dollars work for you, then keep reading. We offer many different à la carte SEO services as well as complete packages. Message or Call us for pricing.
Do you know which website is the 2nd largest search engine? Give up…ok, I’ll tell you. It’s YouTube! By using SEO optimized videos you can take advantage of an entirely new marketing channel. You can use these videos to grow your YouTube channel as well as increase the amount of traffic to your blogs and social media channels.
Videos are a great way to improve your search rankings, customer engagement, and conversion rates. By including product videos or service videos on your website, you will increase session duration on your website and as a result your rankings will improve. In addition to SEO ranking benefits, consider how much video and streaming has become the number source of data consumed.
Sometimes the competition is so fierce or your business is so new, you need something more than just regular link building and content creation. This is where our SEO on Steroids option becomes highly beneficial. We contact publishers of sites that have high domain authority and have them publish your links on their sidebar. The DA (domain authority) rank is based on Moz ratings and is generally considered the best source for DA ratings.
This metric is updated regularly by the MOZ team and generally, our publishers are very authoritative:
20% Moz DA 15-20
60% Moz DA 20-30
20% Moz DA 30+
Research shows that the Millennial generation has more millionaires than any other generation in history. Part of this has to do with the increased usage of digital devices and advancements in technology. As the younger generations become more and more comfortable/dependent on digital behaviors, more people are turning to online only businesses.
We know that of all the areas that demand the attention of a business owner, customer product descriptions is the one area you either wish you didn’t have to do or lacking the necessary skills to create original, optimized product descriptions.
Have no fear! Instead of copying and pasting the manufacturers’ product descriptions (which we all know how Google feels about duplicate content), we create unique product descriptions for each product. Each description is based on the digital channel your products are listed on (i.e. Shopify, Amazon, WooCommerce, Etsy, and etc). Each description comes with keyword research conducted first to ensure that your products will rank better and include user friendly results.
Stop wasting time on the mundane, time consuming task of unique product descriptions and let us handle it for you. We offer 150, 300, and 500 word options per product.
